Services

Over 50% of startups fail within five years and the failure rate surpasses 70% at the 10 year mark according to Statistic Brain Analysis. Leadership teams at startups that didn’t make it were asked by Stastic Brain about where it went wrong and a lack of marketing knowledge was given as a top reason for failure.

Here’s the problem with not understanding what marketing can do for your business: marketing is the most important thing you can do to attract customers, get them to buy and keep them coming back to you for more.

Let’s create value for your business by developing story driven marketing campaigns that produce revenue though data and people. We’ll achieve this together working with your existing team.

Strategy:

  • Feasibility studies
  • Marketing plans
  • Content audit and analysis
  • Press and content strategy
  • Detailed campaign planning

Content:

  • Content schedule mapping
  • Writing and producing high-quality collaterial fit to strategy
  • Producing compelling Thought Leadership topics/articles
  • Creation of Brand Guidelines and Editorial Policy
  • Press Kit creation
  • Wireframe development
  • Website re-development / re-branding
  • Oversee and manage company blogs and other editorial assets

Distribution:

  • Conduct press campaign research
  • Create detailed Media Lists for press distribution
  • Publication and metrics for digital and print content/collateral
  • Story pitching leveraging a strong peg and correct content to media/influencers